# AI Point

> AI Point is the AI sales partner for B2B service businesses across Australia and New Zealand. We turn buying signals into a predictable pipeline of qualified meetings through LinkedIn, email, SMS, and Voice AI, with human-in-the-loop approval on every message.

Tagline: "We Build Pipeline, You Close Deals."

## What AI Point solves

Growing B2B teams lose pipeline to the same recurring problems:

- **Relying on referrals** — pipeline depends on who you know, not a system. One quiet month and revenue drops.
- **Generic outreach gets ignored** — templated messages feel robotic and are deleted without a second thought.
- **LinkedIn isn't generating leads** — posting and connecting doesn't turn into meetings.
- **Can't scale without hiring** — one great SDR costs $120K+ per year and most teams can't justify it until pipeline is already there.
- **CRM is a graveyard** — disconnected tools, stale data, no clear picture of what's working.

## The AI Sales Engine

One system, multiple channels. The same intelligence finds the right prospect, at the right time, with the right message — across every channel:

- ICP research and buying-intent signals
- Account and lead data enrichment
- Lead scoring and qualification
- Personalised copywriting (with human approval)
- Multi-channel outreach: Email, LinkedIn, SMS, Voice AI
- Booked meetings or nurture for future contact
- CRM integration
- Reporting

## Engagement models

- **Done With You** — We set up your chosen sales engine, integrate it with your tech stack, train your team on how it works, and monitor performance. Once optimised, we hand it over for your team to run. Best for teams that want fast results and long-term ownership.
- **Done For You** — We handle everything: sales engine setup, integration, and ongoing optimisation. You focus on closing deals while we manage the system. Best for teams wanting immediate results without adding headcount.

## How it works (7 days from setup to booked meetings)

1. **Define your ICP** — Map your ideal customer (industry, company size, decision makers, and buying signals). Only qualified prospects make it through.
2. **Build the system** — Set up infrastructure, integrate tools, and configure AI workflows to qualify prospects and enrich data.
3. **Launch campaigns** — AI personalises outreach for each prospect and launches across the right channels. Human-in-the-loop oversight: nothing sends without your approval.
4. **Deliver qualified meetings** — Qualified leads flow to your CRM. AI Point handles prospecting, outreach, deliverability, and pipeline operations so your team focuses on closing.

## Proof

- 30+ qualified opportunities in 90 days
- 98% client satisfaction
- 20+ years of tech experience behind the system

### Selected testimonials

- **Robert Fleming, MD at Colne Risk Advisory** — "I engaged Ima to undertake lead generation work for my insurance brokerage. I cannot recommend Ima enough. She generated a number of leads (as she promised) and made the process run smoothly."
- **Gavin Maher, CEO at 8Ball Global** — "Despite my initial skepticism toward AI outreach, Ima's approach has a way of cutting through the noise that others don't. This plays a valuable role in developing a highly predictable and repeatable sales pipeline for our business."
- **Cornell Tsiang, Founder at Adeptx** — "The 4-week AI LinkedIn GTM Workshop was highly practical. Outcome: a fully built AI-enabled GTM workflow and a live campaign ready for execution."
- **Martin Dove, CRO at TSIA** — "Ima did a great job of explaining Claude Code at a practical level for GTM. I left the session with a much greater appreciation for its capabilities."

## FAQ

- **How is this different from a VA or lead gen agency?** VAs and agencies rely on manual work and generic templates. AI Point uses intent signals, personalised copy, and multi-channel AI outreach with human approval.
- **How long until results?** 7 days from ICP to launched campaigns; qualified opportunities typically land within the first 30 days.
- **Do we need technical skills?** No — AI Point handles infrastructure, integrations, and workflows. Your team reviews/approves messages and takes meetings.
- **Do you have control over what gets sent?** Yes — human-in-the-loop approval; nothing sends without sign-off.
- **Do you work with our existing tools?** Yes — integrates with HubSpot, Salesforce, and other CRMs.
- **How is this different from hiring SDRs?** A single SDR costs $120K+/year with limited coverage. The AI sales engine covers prospecting, enrichment, personalised outreach, and follow-up across four channels without adding headcount.

## Founder

**Ima Miri** — 20 years in tech; 10 years leading AI projects at The Trade Desk and eBay; enterprise-scale experience for Fortune 500 companies including Amazon and Pfizer.

## Links

- Home: https://www.aipoint.io/
- Book a Pipeline Audit: https://www.aipoint.io/book-a-call
- Case studies: https://www.aipoint.io/case-studies
- Blog: https://www.aipoint.io/blog

### Case studies

- 21 Qualified Opportunities in 30 Days — https://www.aipoint.io/case-studies/21-qualified-opportunities-in-30-days
- 25 Qualified Opportunities in 60 Days — https://www.aipoint.io/case-studies/25-qualified-opportunities-in-60-days

### Blog posts

- Email Marketing vs Cold Email Outreach (2026-06-10) — https://www.aipoint.io/blog/email-marketing-vs-cold-email-outreach
- Best LinkedIn Outreach Strategy for Professional Services in Australia (2026) (2026-04-06) — https://www.aipoint.io/blog/best-linkedin-outreach-strategy-for-professional-services-in-australia-2026

## Service area

Australia, New Zealand.