About AI Point

To help companies connect their marketing, sales, and advertising data so they can:

• Generate higher-quality leads
• Make faster, data-driven decisions
• Maximize ROI from their go-to-market investments

We believe the biggest opportunity in B2B isn't adding more tools, it's connecting the data you already have.

We partner with you to deliver measurable results, not just build systems.

Our work is hands-on, we work directly with your data, tools, and teams to create solutions that fit your business reality. Every project is tied to clear metrics: lead quality, conversion rates, time saved, revenue impact.

What makes us different:

• Hands-on implementation (not just consulting)
• Built for B2B reality (complex sales cycles, multi-touch attribution)
• Measurable outcomes tied to revenue
• Knowledge transfer so your team can maintain systems

Ima Miri has 20 years in tech and 10 years leading AI and data projects at The Trade Desk and eBay. At The Trade Desk, she optimized ad spend for Amazon, Pfizer, and AstraZeneca, built retargeting systems at scale, and led the federal government's COVID vaccination campaign.

Her background in programmatic advertising, connecting data across channels, tracking performance from impression to revenue, and optimizing in real-time, is exactly what she now applies to B2B lead generation.

Key expertise:

• Solutions Architect at The Trade Desk (enterprise-scale ad optimization)
• Marketing analytics and B2B advertising at eBay
• Master of Business and Technology (UTS) - Strategic Leadership for Innovation
• Deep experience connecting marketing, sales, and advertising data